Do More Than Everybody Else


How do you get better than everybody else? Work harder than everybody else.

Music and links from this episode

  1. The Smiler (1907, Zonophone Concert Band) by Percy Wenrich
  2. Zombie Nation by Jose Travieso
  3. Drop of Water In the Ocean by Broke For Free

Line-by-line notes

  1. Let’s go back in time a little bit
  2. About 11 years to be exact
  3. When I first started learning to be a designer
  4. I was at a massive disadvantage
  5. At 18, I had no previous formal design education
  6. I had no formal art education
  7. I knew nothing about nothing when it came to the visual arts
  8. I had to learn everything from scratch
  9. And at 18, I was behind a lot of other people at that time
  10. So what did I do?
  11. I absorbed myself in the whole world of design, and did more than everybody else
  12. This is AADA, and I’m Craig Burgess
  13. MUSIC
  14. This is a personal episode
  15. About my path to becoming a designer
  16. It officially started 11 years ago
  17. And even though I’ve been paid for being a graphic designer for 11 years now
  18. At 29, I don’t consider myself a seasoned graphic designer at all
  19. I’ve still got so much to learn, so much to do
  20. In the world of design and my experience, I’m still very young
  21. I knew as soon as I clapped my eyes on the world of design at 18
  22. This was what I wanted to do for the rest of my life
  23. But I also knew that at 18 I was already behind a lot of people
  24. I had a lot of learning to do in a really short space of time
  25. I was already pretty technically savvy
  26. I don’t consider the skill of building websites to be a very hard one to learn
  27. And at 18 I’d already built a few websites
  28. So I knew I’d be able to keep learning that side
  29. But design, that was a whole different ball game
  30. Design isn’t just a set of rules that you can learn and then apply to get good results
  31. Unfortunately it’s not that easy
  32. Design is a set of rules
  33. But some of the best design I’ve ever seen follows none of those rules
  34. That’s why I knew I had so much catching up to do when I was only just being introduced to it
  35. I’d never really drawn much when I was younger so I didn’t understand composition or colour theory, or space, or anything
  36. It was all new
  37. I knew though that I wanted to be a designer
  38. So I had to set about learning what that meant
  39. And I had to work out a way to get loads of experience in a 2 year window of my design course
  40. It was here that I started to develop my work ethic that to this day 11 years later hasn’t stopped
  41. Subconsciously I realised i needed to outwork everybody else to be able to get enough experience
  42. To do that, I started designing everything
  43. I had assignments at college, but I was doing all sorts of other design stuff just for fun
  44. Making t shirts, logos, websites, portfolios, anything I could think of
  45. Even back then making logos was one of my favourite things to do
  46. I wasn’t aware of the 10,000 hours to become an expert thing back then
  47. But that was what I was doing without even realising
  48. I was putting the time in with the tools of my trade that I needed to do to become better at my craft
  49. There wasn’t a day that would go by where I wasn’t sat at my computer late at night
  50. Designing something else
  51. I’m not as obsessive about that these days
  52. I’ve worked on balancing my life better
  53. But I’m still doing that at least a couple of nights a week now
  54. I still believe it now
  55. The only way you get better
  56. And more importantly
  57. The only way you get better than everybody else
  58. Is to work harder than everybody else
  59. Create more stuff than everybody else
  60. Do more than everybody else
  61. MUSIC
  62. This was AADA and I’m Craig Burgess
  63. Music featured in this episode was:
    1. The Smiler (1907, Zonophone Concert Band) by Percy Wenrich
    2. Zombie Nation by Jose Travieso
    3. Drop of Water In the Ocean by Broke For Free
  64. For a line by line rundown of this episode go over to …/ep135
  65. If you want more updates about my podcast, follow me on Twitter at craigburgess
  66. I’m back tomorrow

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